Hammerglass AB has won its biggest order so far from Africa. The exclusive residential area of Hoda Village in Accra, Ghana, has chosen to install 12 mm Hammerglass (heat-reducing) IR-panels in sliding partitions and side windows in a major residential area. The order is worth close on 3 million SEK and will be delivered during the second quarter.
– Together with our agent in Ghana we’ve been working on this project for over a year now, so it feels good to finally make it like this, says Hammerglass Export Manager Ingrid Timmermans. Security issues are high on the agenda in many African countries, and our products have been shown to work really well in the locations where they have been installed. In addition to our glass-clear panels we also offer green- or grey-tinted Hammerglass IR, which reduces solar heat radiation by about 50%, so as well as the customer getting an unbreakable glazing solution there’s also a marked reduction in the cooling requirements of the property in question.
Torbjörn Timmermans is Business Manager for Hammerglass Property, the property installation division of Hammerglass AB, and along with the local agent he has been in dialogue with local property owners, window suppliers and building firms in Ghana.
– It’s been very important for this project to have mutual understanding and close co-operation between the parties involved. As we’re going to make the order to specification here in Förslöv, everything has got to tally exactly – dimensions, mounting technology, transport solutions, customs clearance and local freight handling. As luck would have it, we’re beginning to acquire a bit of experience of ingenious export solutions – if you haven’t got that experience, it’s easy to suddenly find yourself in difficulties when you least expect it. In total, it will be a few tons of Hammerglass that are eventually shipped out, so it will take a little while to get through that with our production facilities.
In recent years, Hammerglass Property has really extended its reach on the export side and already has a number of prestige projects in Kuwait, England, Canada, the USA and Cyprus in the bag. Its investment in Canada and the USA is expected to show strong growth in the next few years, and at the moment a lot of money and effort are being expended on certification and local approvals in those countries.
–Where export solutions are concerned, we have learned to respect time horizons. It is not unusual for us to be working 2 or even 3 years on a project before it actually comes to fruition. We’re aware, though, that Sweden has a very strong brand, and that it inspires confidence when we can combine the appeal of our own brand with the fact that both production and product development all take place in Sweden. We’ve got a 4-man strong Engineering Department, and the fact we can produce ready-to-use, strength calculated solutions that are also drawn in 3D makes things a lot easier. It makes communication a lot simpler, and adds further weight to that sense of trustworthiness that we need to project as a small company operating in a global market, concludes Ingrid Timmermans.